Join us for “Reimagining Realities,” a joint webinar between TRANSMIXR and AMPLIFY that explores the new frontier of creative expression.
In this session, we’ll dive into how XR and AI are redefining the creative process. Our speakers Mikel Zorrilla (VICOMTECH), François Matarasso, Alina Goldman (UX researcher and designer) and Tupac Martir (creative director and founder of Satore Studio) will discuss how these technologies are blurring the lines between art and technology, creating new opportunities for innovation, and challenging traditional creative boundaries.
Tune in to discover how immersive technology is shaping the future of art and digital experience.
Panelists:
Mikel Zorilla (Vicomtech)
Dr. Mikel Zorrilla is the Director of the Digital Media & Communications department at Vicomtech, an associate professor with a PhD in Computer Science, and currently lead of the AMPLIFY project with expertise focused on interactive media technologies, media standards, and video workflow management.
François Matarasso
François Matarasso is a community artist, writer, and researcher whose influential work, including the 1997 report ‘Use or Ornament?’, established key concepts in cultural policy; he currently co-hosts A Culture of Possibility podcast and is a partner in the AMPLIFY project.
Tupac Martir (SATORE Studio)
Award-winning, multi-disciplinary digital artist and Creative Director of Satore Studio, known for using ad-hoc technological solutions to deliver production design, visuals, and lighting direction for major clients, including Elton John and Beyoncé, while also pioneering innovative work in XR and Virtual Production as part of the TRANSMIXR project.
Alina Goldman (Institute for Sound and Vision)
Alina is the UX Design and Research Lead at Beeld en Geluid (Netherlands Institute for Sound and Vision), specializing in creating immersive and virtual reality experiences to tell meaningful stories and imagining new interaction formats for cultural heritage, all while synthesizing insights from end users.
